Name
From Packaging Data to EPR Decisions: A Practical Case Study
Date & Time
Tuesday, June 16, 2026, 1:00 PM - 1:15 PM
Location Name
Guggenheim 2-3
Session Type
CPG Talk
Description

This session provides a peer-level view of how EPR is being managed at a mid-size, nationally distributed confectionery manufacturer, producer of PEEPS®, MIKE AND IKE®, and HOT TAMALES® brand candies.

The talk focuses on how EPR emerged internally as a packaging data challenge and what day-to-day execution looks like in practice.  It explores how flexible and scalable approaches, built with accessible tools and imperfect data, have supported reporting and informed decision-making without enterprise systems.  The session also shares lessons learned around assumptions, resourcing, ownership, and what could be approached differently if starting today. 

Track
Policy and Regulation
Charlotte Ashcraft
Video Link