This session provides a peer-level view of how EPR is being managed at a mid-size, nationally distributed confectionery manufacturer, producer of PEEPS®, MIKE AND IKE®, and HOT TAMALES® brand candies.

The talk focuses on how EPR emerged internally as a packaging data challenge and what day-to-day execution looks like in practice.  It explores how flexible and scalable approaches, built with accessible tools and imperfect data, have supported reporting and informed decision-making without enterprise systems.  The session also shares lessons learned around assumptions, resourcing, ownership, and what could be approached differently if starting today.